The Ordinary is a Canadian skincare and makeup brand founded in 2016 by Iranian-Canadian skincare entrepreneur Brandon Truaxe. The Ordinary is based in Toronto.
The Ordinary is a part of DECIEM the abnormal skin care company which was acquired by Estée Lauder in 2021. Estée Lauder Companies currently own 76% of DECIEM, and has agreed to buy the remaining interest by 2024. The Ordinary’s website is https://theordinary.com.
The Ordinary creates affordable yet effective skincare and makeup based on active ingredients. The skincare brand’s biggest goal has been to be transparent with its users. It offers educational products with science-backed formulas. But is The Ordinary also vegan?
Is The Ordinary Vegan?
Yes, The Ordinary is 100% vegan. The Ordinary does not use any animal-derived ingredients in its products. Also, The Ordinary does not test on animals. The Ordinary is certified cruelty-free and vegan by PETA.
The Ordinary Vegan Overview
- Is a vegan brand: yes
- Uses non-vegan ingredients: no
- Has a vegan selection: yes
- Tests on animals: no
- Sold where animal testing is mandatory: no
- Has a parent company that tests on animals: yes (Estée Lauder)
Does The Ordinary Have Official Vegan Certifications?
Yes. The Ordinary is certified vegan by PETA Beauty Without Bunnies Program.
Does The Ordinary Test On Animals?
No. The Ordinary does not test on animals. In addition, The Ordinary is not sold where animal testing is required by law.
Is The Ordinary Certified Cruelty-Free?
Yes, The Ordinary is PETA-certified and Leaping Bunny-certified cruelty-free. Plus, the skincare brand states its cruelty-free status clearly on its website.
Who Owns The Ordinary?
The Ordinary belongs to the skincare and makeup group of companies under DECIEM that was acquired by Estée Lauder Companies. Estée Lauder is not a cruelty-free firm, and thus The Ordinary is owned by a non-cruelty-free parent company.
Which The Ordinary Products Are Vegan?
The Ordinary skincare and makeup products are always 100% vegan. Therefore, we have made a list of bestselling products from The Ordinary below.
Bestselling List Of The Ordinary Skincare Products
Vegan Skincare
- Niacinamide 10% + Zinc 1%
- Natural Moisturizing Factors + HA
- Hyaluronic Acid 2% + B5
- Glycolic Acid 7% Toning Solution
- Squalane Cleanser
- “Buffet” + Copper Peptides 1%
- Multi-Peptide Lash and Brow Serum
- Azelaic Acid Suspension 10%
- Multi-Peptide + HA Serum
- Caffeine Solution 5% + EGCG
- Multi-Peptide Serum for Hair Density
- Pycnogenol 5%
- 100% Plant-Derived Squalane
- Retinol 0.2% in Squalane
- Amino Acids + B5
- 100% Organic Cold-Pressed Rose Hip Seed Oil
- Salicylic Acid 2% Masque
- AHA 30% + BHA 2% Peeling Solution
Vegan Makeup
Hair And Body Care
- 100% Plant-Derived Hemi-Squalane
- 100% Organic Virgin Chia Seed Oil
- Behentrimonium Chloride 2% Conditioner
- Natural Moisturizing Factors + HA for Scalp
- Sulfate 4% Cleanser for Body and Hair
FAQ About Is The Ordinary Vegan
Yes, The Ordinary is 100% vegan. The Ordinary does not use any animal-derived ingredients in its products. Also, The Ordinary does not test on animals. The Ordinary is certified cruelty-free and vegan by PETA.
Yes, The Ordinary squalene is plant-derived and vegan. The Ordinary squalane is derived from sugar cane.
Yes, The Ordinary is cruelty-free. It is PETA-certified and Leaping Bunny-certified. Plus, the skincare brand states its cruelty-free status clearly on its website.
No, The Ordinary products are all made in Canada.
Summary
The Ordinary is an affordable and highly-recommended skincare brand that makes transparent skincare with effective active ingredients. Luckily, The Ordinary is also 100% vegan.
We hope that other skincare brands like The Ordinary take on the goal of going fully vegan one day, too. Until then keep checking in on Vegan Avenue for an updated vegan product list.
See also: Best Vegan Skincare Brands