Vegan Makeup For Fair Skin 2024

By Liis Hainla. Updated: January 2024.
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Vegan Makeup For Fair Skin

Finding vegan makeup for fair skin is not always easy. With very fair skin, even the lightest shade options can often look too dark or orangey.

Luckily, many vegan makeup brands have thought of fair skin tones and included a range of light-shaded vegan makeup options in their collections.

We have listed the best vegan makeup for fair skin. Shop beautifully light and bright vegan makeup for light, pale, and porcelain complexions.

All vegan makeup below is vegan and cruelty-free, meaning all products are free from animal-derived ingredients and have not been tested on animals.

Best Vegan Makeup Products For Fair Skin

Here are the best vegan makeup products for fair skin.

Best Vegan Foundation For Fair Skin

Pür 4-in-1 Love Your Selfie Longwear Foundation

Pür 4-in-1 Love Your Selfie Longwear Vegan Foundation For Fair Skin
Courtesy of Pür Cosmetics

Pür 4-in-1 Love Your Selfie is the best vegan foundation for fair skin. It comes in beautiful fair-colored shades, the lightest ones being Porcelain, Vanilla, Ivory, and Light Nude in various undertones. It’s made from natural ingredients, blends well, and feels very comfortable.

  • What we like: best range of fair shades, buildable coverage
  • What we don’t like: not hydrating enough for very dry skin

Key ingredients: Ceretin Complex (retinol, ceramides), green tea, ginseng, vitamin B | Features: vegan, cruelty-free, clean, natural, paraben-free, sulfate-free, talc-free, mineral oil-free, gluten-free

Shop on: Amazon, Ulta, Official site (most shade options)

Best Vegan Tinted Moisturizer For Fair Skin

Glossier Perfecting Skin Tint

Glossier Perfecting Skin Tint Vegan Tinted Moisturizer For Fair Skin
Courtesy of Glossier

Perfecting Skin Tint from Glossier is our favorite vegan tinted moisturizer for fair skin. It gives light skin a gorgeously soft and blurred finish and boosts radiance with diamond powder. For fair skin, it has 3 very light shades with both neutral and warm undertones.

  • What we like: brightens faur, very lightweight
  • What we don’t like: small bottle

Key ingredients: diamond powder, vegan glycerin | Features: vegan, cruelty-free, dermatologist-tested, paraben-free, phthalate-free, mineral oil-free, gluten-free, fragrance-free

Shop on: Sephora, Official site

In addition to tinted moisturizers, the best vegan BB cream for fair skin is One/Size Turn Up The Base BBB Cream and the best vegan CC cream is Lumene Color Correcting CC Cream.

Best Vegan Concealer For Fair Skin

Ilia Natural True Skin Serum Concealer

Ilia Natural True Skin Serum Vegan Concealer For Pale Skin
Courtesy of Ilia

Ilia True Skin Serum Concealer is the best vegan concealer for fair skin. It comes in an array of shades to match pale and porcelain skin tones – we especially like the extra light Mallow shade and light Suma shad with cool undertones. The concealer brightens the skin beautifully.

  • What we like: best shades for fair skin, brightening effect
  • What we don’t like: can crease

Key ingredients: vitamin C, mastic, Albizia Julibrissin Bark Extract | Features: vegan, cruelty-free, clean, natural, paraben-free, phthalate-free, mineral oil-free, silicone-free, synthetic dye-free, fragrance-free

Shop on: Amazon, Sephora

Best Vegan Blush For Fair Skin

KVD Beauty Everlasting Blush

KVD Beauty Everlasting Blush Vegan Blush For Fair Skin
Courtesy of KVD Beauty

If you are looking for a great vegan blush for fair skin, we love the KVD Everlasting Blush. It has two beautiful light shades for fair skin to choose from: Foxglove in dusty rose and Peony in soft petal pink. The blush is very blendable and has a natural sheer finish.

  • What we like: beautiful soft pinks, velvety finish
  • What we don’t like: too weak pigment for tan skin

Key ingredients: talc, mica | Features: vegan, cruelty-free, paraben-free, refillable, eco-friendly

Shop on: Sephora, Ulta

Best Vegan Bronzer For Fair Skin

Charlotte Tilbury Airbrush Matte Bronzer

Charlotte Tilbury Airbrush Matte Vegan Bronzer For Fair Skin
Courtesy of Charlotte Tilbury

Charlotte Tilbury Airbrush Bronzer is the best vegan bronzer for fair skin. Recommended by makeup artists, the Fair shade gives a very soft bronzed glow for light skin tones without looking too warm or artificial. You can use the matte vegan powder also for contouring.

  • What we like: highly buildable, easy to blend
  • What we don’t like: can look a bit powdery

Key ingredients: hyaluronic acid, microspheres | Features: vegan, cruelty-free, sulfate-free, SLS-free, gluten-free

Shop on: Sephora, Official site

Best Vegan Highlighter For Fair Skin

Ofra Cosmetics Pressed Powder Highlighter

Ofra Cosmetics Pressed Powder Vegan Highlighter For Fair Skin
Courtesy of Ofra Cosmetics

The best vegan highlighter for fair skin comes from Ofra Cosmetics. We actually like quite a few of them, especially Pillow Talk in soft pearl pink, Rodeo in light champagne, and Glazed Donut in frosty white pearl. These powders look so good and bring so much life to pale complexions.

  • What we like: best-looking pearlescent shades
  • What we don’t like: has some fallout

Key ingredients: mica, silica | Features: vegan, cruelty-free, eco-friendly refillable case, paraben-free

Shop on: Ulta, Official site

Best Vegan Eyeshadow For Fair Skin

Athr Beauty Rose Quartz Crystal Gemstone Palette

Athr Beauty Rose Quartz Palette Vegan Eyeshadow For Fair Skin
Courtesy of Athr Beauty

Athr Beauty Rose Quartz is the best vegan eyeshadow for fair skin. With soft pinks, peaches, and lavenders in shimmery, metallic, and matte finishes, this palette really elevates light skin tones. It’s pigmented but not too pigmented. The finish is naturally luminous.

  • What we like: romantic shimmery colors, luminous finish.
  • What we don’t like: has some fallout

Key ingredients: organic shea butter, coconut oil, moringa seed oil, rose quartz| Features: vegan, cruelty-free, clean, natural, organic, fair trade, filler-free, preservative-free, talc-free, silicone-free, synthetic fragrance-free, non-GMO

Shop on: Amazon, Credo Beauty

Best Vegan Lipstick For Fair Skin

Urban Decay Vice Hydrating Lipstick

Urban Decay Vice Hydrating Vegan Lipstick For Fair Skin
Courtesy of Urban Decay

Urban Decay Vice is the best vegan lipstick for fair skin. This lipstick has the best selection of shade and finish options for fair skin, you can go bright or muted, shiny or matte. For fair skin, we especially like the rose, mauve, and berry shades in hydrating satin finishes.

  • What we like: best range of cool-toned bright shades
  • What we don’t like: matte is not the most matte

Key ingredients: aloe vera, avocado oil | Features: vegan, cruelty-free, paraben-free

Shop on: Amazon, Sephora

Best Vegan Lip Gloss For Fair Skin

Tarte Maracuja Juicy Lip Balm

Tarte Maracuja Juicy Lip Balm Vegan Lip Gloss For Fair Skin
Courtesy of Tarte

Maracuja Juicy Lip Balm is the best vegan lip gloss for fair skin. This juicy lip gloss balm flatters lighter complexions in gorgeous rose and mauve shades. The lips look plump and healthy with just enough pigment. The gloss also hydrates lips with maracuja and grapeseed oil.

  • What we like: best rose shades, good hydration
  • What we don’t like: not long-wearing

Key ingredients: maracuja oil (passionfruit), grapeseed oil, goji berry extract| Features: vegan, cruelty-free, clean, natural, paraben-free, phthalate-free, mineral oil-free SLS-free, gluten-free, dermatologist-tested

Shop on: Amazon, Sephora

Best Vegan Setting Powder For Fair Skin

Pacifica Cherry Powder Mineral Mattifier

Pacifica Cherry Powder Mineral Mattifier Vegan Setting Powder For Fair Skin
Courtesy of Pacifica Beauty

Pacifica’s Cherry Powder is the best vegan setting powder for fair skin. The lightest shade (Shade 1) matches a number of different light skin tones. It keeps the skin matte and airbrushed for the whole day. It’s also affordable and made from natural mineral-based ingredients.

  • What we like: beautiful light shade and matte finish
  • What we don’t like: only 2 shade options

Key ingredients: cherry powder, lotus powder, coconut water | Features: vegan, cruelty-free, clean, natural, talc-free, paraben-free, phthalate-free

Shop on: Amazon, Sephora

Best Vegan Makeup Brands For Fair Skin

These are the best vegan makeup brands for fair skin.

KVD Beauty

KVD Beauty Vegan Makeup Brand For Fair Skin
Courtesy of KVD Beauty

KVD Beauty is the best vegan makeup brand for fair skin. Inspired by pin-up, the brand has always offered great shade options for very fair and porcelain skin tones. Their cheek, eye, and lip makeup also includes some beautiful pink and peach colors for pale skin.

Shop on: Sephora, Ulta

Athr Beauty

Athr Beauty Vegan Makeup Brand For Fair Skin
Courtesy of Athr Beauty

Athr Beauty is another vegan makeup brand we recommend for fair skin. Their vegan eyeshadows and lip products primarily use more cool-toned pink, plum, and taupe tones to flatter light skin. This brand is also clean and organic and safe for sensitive pale skin.

Shop on: Amazon, Credo Beauty

Pür Cosmetics

Pür Cosmetics Vegan Makeup Brand For Fair Skin
Courtesy of Pür Cosmetics

Pür Cosmetics is a mineral-based vegan makeup brand from Atlanta. They have the best selection of vegan foundations and tinted moisturizers for light skin with the fairest possible shades ever. The formulas are also lightweight and look natural on pale skin.

Shop on: Amazon, Ulta

Merit Beauty

Merit Beauty Vegan Makeup Brand For Fair Skin
Courtesy of Merit Beauty

Fair skin types also love Merit Beauty. This vegan brand creates clean makeup that looks natural and skin-like on pale skin. Their creamy blushes, bronzers, and lip oils really hydrate and brighten fair skin tones – especially the cool-toned pink shades.

Shop on: Sephora, Official site

PS There are also many cruelty-free makeup brands that are not fully vegan but have a great vegan makeup selection for fair skin. These brands include Charlotte Tilbury, Kosas, Ilia, and Too Faced.

Is Vegan Makeup Good For Fair Skin?

Is Vegan Makeup Good For Fair Skin
Courtesy of Ilia

Vegan makeup for fair skin is as good as non-vegan makeup. Aside from carmine, there are no animal-derived pigments that vegan makeup for lighter skin cannot use. Most pigments in makeup are anyway vegan-friendly and derived from petroleum, minerals, or plants.

Even carmine (a deep red pigment derived from crushed beetles) is not often present in makeup that is designed for fair skin. Carmine pigment is often too deep and intense for fair skin. Lighter red and pink shades can be easily achieved with vegan pigments.

What To Look For In Vegan Makeup For Fair Skin

What To Look For In Vegan Makeup For Fair Skin
Courtesy of Tarte & Athr Beauty

When looking for vegan makeup for fair skin, less is usually more. The best shades for fair skin are light pink, beige, taupe, plum, pearl, and champagne. Fair skin has usually cool or neutral undertones, so make sure your vegan makeup isn’t too deep and warm-colored either.

When it comes to face makeup such as foundations, go for lighter coverage formulas that blend well with your own skin for the most natural result. For eye makeup, avoid black, white, and gray tones that contrast fair skin and can make you look sickly.

If you have fair skin that is also dry, choose hydrating vegan makeup. Cream and liquid vegan makeup formulas are excellent in keeping dry skin bright and radiant. If you have oily skin, go for powder formulas that help absorb excess oils and keep the skin shine-free.

How We Review Vegan Makeup For Fair Skin

At Vegan Avenue, we review vegan makeup for fair skin by listening to makeup artists and people with fair skin. We also conduct regular product trials within our team and compile hundreds of online reviews from people with pale, light, and fair complexions.

FAQ About Vegan Makeup For Fair Skin

Does vegan makeup work for fair skin?

Vegan makeup works as well for fair skin as non-vegan makeup. Most pigments and dyes used in makeup these days are vegan-friendly. The popular carmine pigment, which is derived from crushed insects, is anyway too deep and intense for fair skin.

What is the best vegan foundation for fair skin?

The best vegan foundation for fair skin is Pür 4-in-1 Love Your Selfie Longwear Foundation.

Where to buy vegan makeup for fair skin?

The best selection of vegan makeup for fair skin is available on Sephora, Ulta, and Amazon. On Sephora, you can also filter out reviews from people who have a skin tone similar to yours.

Summary

In 2024, vegan makeup is able to accommodate all skin tones – from very light to very dark. But while vegan makeup for fair skin is not impossible to find, it’s not always easy either. Especially with very fair porcelain complexions where even the lightest shade can look too dark.

We hope you enjoyed our selection of cruelty-free vegan makeup for fair skin. We will keep trying new products and shades out and will include our new light-skin favorites in this very article.

See also: Vegan Makeup For Dry Skin

My name is Liis. I've been a vegan for a long time and advocate for the vegan lifestyle. Through Vegan Avenue, I write about the latest vegan news, trends, events, and all things related to the vegan lifestyle.