Vegan Makeup: Find The Best Vegan Makeup Products 2021

By Liis Hainla. Updated: June 2021.
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Vegan Makeup

Using animals in makeup sounds medieval. Crushed bugs for eye shadow, fish scales in lipstick. You would think the beauty industry would have come a long way from these barbaric practices. But it really hasn’t.

Luckily, things are finally looking up as vegan makeup is on the rise. Nobody desires animal-derived beauty products with plant-based alternatives available. So more people turn to kinder and more natural ways to look beautiful. 

If you also think that animal cruelty and beauty do not jam, check out our list of best vegan-friendly makeup. Fill your case with mascara and bronzers from top vegan and cruelty-free brands.

What Is Vegan Makeup Made Of?

Vegan makeup is free from animal products such as lanolin, beeswax, carmine, animal fats, and animal proteins. Instead, vegan makeup uses plant-based minerals, oils, and pigments such as jojoba oil and shea butter. Vegan makeup is also not tested on animals.

Since vegan makeup has evolved greatly, there is no need to use animal ingredients in cosmetics any longer. By choosing vegan makeup, you will not lose anything in terms of coverage, pigmentation, or the duration it stays on.

It is important to note though that vegan makeup does not automatically mean it is of better quality. But it usually tends to be. Leading vegan brands make sure their ingredients are more natural, skin-friendly, and formed without any harsh chemicals or additives.

Vegan Makeup Vs. Cruelty-Free Makeup

There are two different labels makeup producers use: cruelty-free and vegan. Cruelty-free makeup is not tested on animals BUT it can include animal ingredients. Vegan makeup is not tested on animals NOR does it contain any animal ingredients.

While some of the animal ingredients are vegetarian (beeswax), others come from killing the animal (carmine). So if you really want to avoid animal cruelty, it is better to choose vegan products over cruelty-free ones.

What To Look For In Vegan Makeup?

Like with food, the best vegan makeup is made with natural ingredients with no or minimal use of additives. While parabens or sulfates are not exactly dangerous, they can still cause irritations. Especially if you have existing skin problems or sensitive skin.

Natural vegan makeup can deliver the desired result while also taking care of your skin. Vegan makeup products made with premium oils and plant extracts nourish your skin, lashes, and lips with vitamins while beautifying them.

Without a certified vegan label, finding vegan makeup can be difficult. Especially since labels on beauty products are usually long and jargony. So sit back and let us introduce you to the best vegan makeup that is natural and cruelty-free.

Best Vegan Makeup Products In 2021

Radiant skin and luscious lashes, here you come. These vegan makeup products are about to knock your old drugstore favorites off their throne. Doll up with gorgeous beauty treats from Tarte, Milk, and other bestselling brands.

Best Vegan Mascara

Too Faced Better Than Sex

Best Vegan Mascara

A cult-favorite, Too Faced Better Than Sex vegan mascara has it all. It is volumizing, lengthening, and 100% vegan. Enjoy intense black pigment featuring vegan collagen and Acacia tree extract.

❀ cruelty-free brand ❀ paraben-free ❀ award-winner

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Best Vegan Foundation

Ilia Super Serum Skin Tint SPF 40

Best Vegan Foundation

We adore the Skin Tint. Made with hyaluronic acid, it is like skincare and foundation rolled into one. No oil, fragrance, or parabens. Only natural, dewy coverage. Suitable for all skin types, including sensitive skin.

❀ cruelty-free brand ❀ paraben-free ❀ reef-safe SPF

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Best Vegan Primer

Milk Makeup Hydro Grip Primer

Best Vegan Primer

Winner of the Allure Beauty Award, this vegan primer creates a silky smooth makeup base. It also nourishes your skin with cannabis, aloe water, sweet cherry, and vitamins. The hydrating primer fits all skin types, especially dry skin.

❀ vegan brand ❀ paraben-free ❀ silicon-free ❀ award-winner

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Best Vegan Lipstick

Bite Beauty Power Move Lip Crayon

Best Vegan Lipstick

Bite Beauty lip products are a must-try, especially their lip crayons. The creamy crayon delivers a bold matte finish while hydrating your lips. Made with nourishing pomegranate extract, mango butter, and orange peel wax.

❀ vegan brand ❀ natural ingredients ❀ paraben-free

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Best Vegan Lip Gloss

Tower 28 Beauty ShineOn Jelly

Best Vegan Lip Gloss

Tower 28 will hook you up with your new favorite vegan lip gloss. The Jelly gloss delivers a high shine finish with a touch of bright color. A trio of apricot kernel oil, raspberry seed oil, and rosehip oil soothe and nurture your lips.

❀ vegan brand ❀ natural ingredients ❀ paraben-free

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Best Vegan Bronzer

Fenty Sun Stalk’r Instant Warmth

Best Vegan Bronzer

Get the sunkissed glow with Fenty Beauty by Rihanna. This lightweight bronzer seamlessly blends with your skin with neutral undertones. Versatile shades to bring out the warmth of all skin tones.

These shades are vegan: Inda Sun, Shady Biz, Private Island, I$land Ting, Bajan Gyal, Caramel Cutie, Coco Naughty, and Mocha Mami.

❀ cruelty-free brand ❀ natural look ❀ light & creamy texture

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Best Vegan Blush

Seraphine Lychee & Gold Blush

Best Vegan Blush

This natural vegan powder blush is made with micronized luminizing pigments to give you natural radiance and luminosity. It is skin-friendly and made without any harsh chemicals.

❀ vegan brand ❀ natural ingredients ❀ handmade products

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Best Vegan Eyeliner

KVD Vegan Beauty Tattoo Eyeliner

Best Vegan Eyeliner

KVD liquid vegan eyeliner is really easy to apply. It has an intense pigment and ultra-precise brush for a clean result and long-lasting effect. The eyeliner is also smudge-free and waterproof.

❀ vegan brand ❀ waterproof ❀ long-wearing

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Best Vegan Brow Kit

Anastasia Beverly Hills Brow Wiz

Best Vegan Brow Kit

This bestselling brow pencil fills and defines your brows without effort. The ultra-fine tip delivers a natural look that stays fresh for the whole day. The safe formula includes no sulfates or parabens.

❀ cruelty-free brand ❀ paraben-free ❀ award-winner

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Best Vegan Highlighter

Becca Ignite Liquified Light

Best Vegan Highlighter

Bring your best features to light with this vegan highlighter from Becca. It gives your face and body a radiant and pearly glow. Enriched with sunflower oil and vitamin E, it nourishes and softens your skin. No sulfates, parabens, mineral oils.

❀ cruelty-free brand ❀ natural ingredients ❀ award-winner

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Best Vegan Concealer

Kosas Revealer Cream Concealer

Best Vegan Concealer

This super creamy vegan concealer also brightens your skin. It hides blemishes and dark circles leaving you with radiant and satin-smooth skin. Made with caffeine and pink algae, it also works as an eye cream.

❀ cruelty-free brand ❀ natural ingredients ❀ two-in-one formula

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Best Vegan Setting Powder

E.l.f. Perfect Finish HD Powder

Best Vegan Setting Powder

E.l.f. vegan makeup is affordable but reliable. Their vegan finishing powder smooths fine lines and blurs imperfections with a smooth, photo-ready result. Suits for any skin tone or type.

❀ vegan brand ❀ paraben-free ❀ affordable

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Best Vegan Eye Shadow

Aether Beauty Rose Quartz Palette

Best Vegan Eye Shadow

Glam up with this stunning vegan palette featuring rose quartz powder.  The 12 shades include matte, shimmery, and metallic tones for a radiant look. Infused with organic coconut oil, the palette has the most buttery-soft texture.

❀ vegan brand ❀ natural ingredients ❀ certified fair trade

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Best Vegan Makeup Brush

Hourglass Vanish Foundation Brush

Best Vegan Makeup Brush

We love Hourglass vegan brushes – especially their Foundation Brush. Featuring ultra-soft Taklon bristles, the brush fits into all the contours of the face. Enjoy a smooth, flawless finish.

❀ cruelty-free brand ❀ premium bristles ❀ seamless finish

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Best Vegan Mineral Foundation

BareMinerals Original Loose Powder

Best Vegan Mineral Foundation

This brilliant mineral foundation gives you silky and luminous coverage. It looks natural and does not cake. It allows your skin to breathe and won’t clog pores. Made with natural mineral pigments, including mineral-based SPF.

❀ cruelty-free brand ❀ natural ingredients ❀ talc-free

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Best Vegan Makeup Setting Spray

Urban Decay All Nighter

Best Vegan Makeup Setting Spray

Urban Decay’s vegan setting spray locks your makeup in place. Its patented temperature technology keeps your makeup cool and fresh. The mist reduces shine and allows your makeup to look flawless all night long.

❀ cruelty-free brand ❀ paraben-free ❀ award-winner

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Best Vegan Makeup Remover

Drunk Elephant E-Rase Milki Micellar Water

Drunk Elephant E-Rase Milki Micellar Water vegan makeup remover

This milky micellar water washes away makeup leaving your skin balanced and refreshed. It is made with mild micelles, soothing vitamin E, replenishing fatty acids, and luxurious plant oils.

❀ cruelty-free brand ❀ natural ingredients ❀ fits all skin types

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Best Vegan Makeup Case

Immaculate Vegan Makeup Cases

Best Vegan Makeup Cases

Immaculate Vegan has a small but amazing collection of vegan makeup cases from top cruelty-free brands. The minimalist designs are ethically made from eco-friendly materials.

❀ vegan brand ❀ handmade designs ❀ sustainable materials

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FAQ About Vegan Makeup

What is vegan makeup?

Vegan makeup is free from animal products and has not been tested on animals. Instead, vegan makeup of made with ingredients from plants and vegetable oils.

What is vegan makeup made of?

Vegan makeup is made of a variety of plant-based ingredients such as shea butter, rose oil, vegan glycerin, and cocoa pigments.

Is vegan makeup any good?

Vegan makeup today is as good as non-vegan makeup. In fact, it is usually even better as it contains more natural and safer ingredients.

What are the best vegan makeup products?

The best vegan makeup products use high quality natural ingredients and pigments. Our top picks are Too Faced Better Than Sex Mascara, Ilia Super Serum Skin Tint SPF 40 Foundation, and Milk Makeup Hydro Grip Primer.

Is NARS makeup vegan?

NARS makeup is not vegan as it uses animal-based ingredients and tests on animals. Since 2017, NARS sells its products in China which used to require animal testing by law.

Is MAC makeup vegan?

No, MAC is not vegan. The company uses animal ingredients and does animal testing. Fingers crossed they decide to go vegan at some point.

Where can you buy vegan makeup?

You can find a wide selection of vegan makeup on Amazon and Sephora. In Sephora, you can even filter out vegan makeup products.

Summary

Vegan beauty is taking over the world with amazing brands and high-quality products. Beauty has no tradeoffs any longer: you can care about animals AND look your best. 

Made with natural ingredients, vegan cosmetics are also often a safer choice for your skin. Whenever possible, choose vegan makeup products made without chemicals, parabens, and sulfates.

We hope you enjoyed our selection of the best cruelty-free and vegan-friendly makeup. As we try out new vegan products all the time, we keep updating this list with our favorite beauty picks.

See also: vegan foundations, vegan lipstick, vegan mascaras

My name is Liis. I have been a vegan for a long time and I advocate for the vegan lifestyle. Through Vegan Avenue, I aim to provide quality information about vegan products and bring attention to amazing vegan companies.