Is Innisfree Vegan & Cruelty-Free In 2024?

By Anett Rannamets. Updated: January 2024.
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Innisfree is a South Korean cosmetics brand that was founded by Suh Kyung-Bae in 2000. Suh Kyung-Bae is a prominent businessman and the Chairman of Amorepacific Group, which is one of the leading beauty and skincare companies in South Korea.

The brand’s name, “Innisfree,” was inspired by a poem written by William Butler Yeats called “The Lake Isle of Innisfree”, which reflects a desire for a peaceful and beautiful natural environment.

Innisfree’s vision was to create a natural skincare and beauty brand that utilized ingredients sourced from Jeju Island, a volcanic island off the southern coast of South Korea known for its clean air and rich ecosystem. Innisfree’s website is https://www.innisfree.my/.

Innisfree has grown to become one of the most popular and recognizable beauty brands not only in South Korea but also internationally. The brand’s commitment to eco-friendly and sustainable practices has been a key factor in its success. So is Innisfree also vegan?

Is Innisfree Vegan?

No, Innisfree is not vegan. Innisfree uses animal-derived ingredients in its products. In addition, Innisfree is not cruelty-free as it permits animal testing for its products in situations where it is mandated by law.

Innisfree Vegan Overview

Is a vegan brand: no
Uses non-vegan ingredients: yes
Has a vegan selection: no
Tests on animals: yes
Sold where animal testing is mandatory: yes
Has a parent company that tests on animals: yes (Amorepacific)

Does Innisfree Have Official Vegan Certifications?

No. Innisfree does not have any vegan certifications. Innisfree is not a vegan brand as it uses animal-based ingredients and allows animal tests.

Has Innisfree Indicated Going Vegan?

No. Innisfree has not indicated going fully vegan. 

Does Innisfree Test on Animals?

Yes. Innisfree tests on animals since Innisfree allows animal testing for its products in situations where it is mandated by law. 

Is Innisfree Certified Cruelty-Free?

No. Innisfree is not certified cruelty-free. Innisfree may test on animals, either themselves, through their suppliers, or a third party.

Who Owns Innisfree?

Innisfree is owned by Amorepacific Corporation, a leading South Korean beauty and cosmetics company. Amorepacific is one of the largest beauty conglomerates in the world and owns various other beauty brands in addition to Innisfree. 

Amorepacific is not a cruelty-free firm, therefore, Innisfree is also owned by a non-cruelty-free parent company.

Which Innisfree Products Are Vegan?

None of Innisfree’s products are considered to be vegan as Innisfree allows animal tests on its products. 

Summary

Innisfree is a South Korean cosmetics brand founded in 2000. The brand’s name was inspired by a poem by William Butler Yeats, representing a desire for a natural environment. Innisfree’s vision was to create a skincare and beauty brand using ingredients sourced from Jeju Island, known for its rich ecosystem. 

Although it has grown to become popular globally, Innisfree is not vegan or cruelty-free, as it uses animal-derived ingredients and permits animal testing when required by law. Innisfree is owned by Amorepacific Corporation, a non-cruelty-free parent company.

We hope that Innisfree will take on the goal of going cruelty-free and fully vegan one day. Until then keep checking in on Vegan Avenue for an updated vegan product list.

See also: Best Vegan Skincare Brands

Anett is a passionate journalist, writer, and magazine editor with almost 7 years of experience. Through engaging articles, she brings kinder and more environmentally-friendly choices closer to everybody.